"ActionIQ serves as an activation layer on top of our Databricks environment so that’s just been a gamechanger. With HybridCompute, no longer having to duplicate databases will be huge for us. With our previous solution which was not composable, data movement was expensive, performance within the system lagged and it just could not keep up with our scale."
Glen Shillinglaw
Head of Global Marketing Operations
71%
increase in conversations
50%
increase return on ad spend
5x
increase in reach and accuracy
"With ActionIQ, We can execute multiple email messages to not only educate and engage subscribers in their first few weeks, but also inspire them to act and build habits. Our goal is to ensure that the right combination of actions work together at the right time."
Anjali Iyer
Head of Lifecycle Marketing
131%
increase in acquired customers
38%
increase in resubscribe rates
12%
increase in repeat visitors
"ActionIQ serves as an activation layer on top of our Databricks environment so that’s just been a gamechanger. With HybridCompute, no longer having to duplicate databases will be huge for us. With our previous solution which was not composable, data movement was expensive, performance within the system lagged and it just could not keep up with our scale."
Glen Shillinglaw
Head of Global Marketing Operations
71%
increase in conversations
50%
increase return on ad spend
5x
increase in reach and accuracy
"With ActionIQ, We can execute multiple email messages to not only educate and engage subscribers in their first few weeks, but also inspire them to act and build habits. Our goal is to ensure that the right combination of actions work together at the right time."
Anjali Iyer
Head of Lifecycle Marketing
131%
increase in acquired customers
38%
increase in resubscribe rates
12%
increase in repeat visitors
"ActionIQ serves as an activation layer on top of our Databricks environment so that’s just been a gamechanger. With HybridCompute, no longer having to duplicate databases will be huge for us. With our previous solution which was not composable, data movement was expensive, performance within the system lagged and it just could not keep up with our scale."
Glen Shillinglaw
Head of Global Marketing Operations
71%
increase in conversations
50%
increase return on ad spend
5x
increase in reach and accuracy